GOOGLE KEYWORD MANAGER SOFTWARE

The software uses self-built ML models to determine relevance based on data from the top 30 Google results of any given keyword. DashwordĬost: Plans start from $29 a month and range to $99.ĭashword helps writers produce content that ranks with this keyword tool. You can see their ad copy and track their position daily, allowing you to improve your ads accordingly and blow them out of the water. Firstly, the pricing plans for ClickCease are cheaper on the lower end, while offering 24/7 monitoring, conversion analytics, and bot detection.ĬlickCease also blocks click farms and finds out who is bidding on your keywords. Good for: Click fraud protection, white label reporting, ads optimisationĬlickCease offers the same type of service as PPC Protect but there are subtle differences. That’s 600 million searches to tap into for great opportunities to convert. While this isn’t specifically a Google Ads tool, it’s a great resource for ad inspiration.Ģ0% of the 3 billion Google searches conducted every day have never been seen before. People ask Google millions of questions a day and with a tool like this, you could answer them with your PPC ad. With Answer The Public, you get instant search insights straight from Google. Good for: Finding questions to answer, untapped keywords, opportunities to convert

GOOGLE KEYWORD MANAGER FOR FREE

Answer The PublicĬost: Limited features for free paid plans start from $99 a month There’s also a negative keyword match tool to save your budget for keywords that aren’t duplicates. By knowing what they’re doing, it could help you make better decisions or emulate their success.īesides the Google Ads espionage, there are more generalised features like the AdWords Advisor that analyses the bidding history of your competitors and recommends profitable keywords you don’t have in your ad groups.

GOOGLE KEYWORD MANAGER DOWNLOAD

Its Competitor Keyword Spy Tool lets you search for a competitor, download their keywords and see how many clicks they get and how much they pay for their keywords. SpyFu gets its name from the ability to “spy” on your competitors (legitimately of course). Yes, you read that last feature correctly. Good for: Keyword tracking, negative match recommendations, competitor research, spying tool

It’s the smarter choice for Google Ads software 2. What’s more, Adzooma being free gives businesses the chance to reach more customers and build an online presence that will continue to bring them more success. Setting up campaigns is a breeze in the Adzooma platform, giving you time to work through the insightful recommendations in its Opportunity Engine, optimise your budget, and manage multiple advertising accounts in one screen. “Adzooma has demonstrated the product knowledge, technical expertise and drive to help their customers build online success through Google Ads.” In the words of Adrian Blockus, Head of Channel Partnerships at Google UK & Ireland, Good for: Campaign creation, bid management, one-click reporting, budget optimisation Now you know what Google Ads software can do for your campaigns, it’s time to look at 10 of the best tools available. Or you might want an all-in-one advertising platform that integrates with ad publishers like Facebook Ads or Microsoft Ads (like Adzooma for example). For example, you might want to focus on click fraud, in which case there are specific tools for that. One of the advantages of using a tool or software suite for Google Ads is being able to manage your campaigns in a way that suits your needs. So there are tools available to automate and optimise the process. Nobody is expected to search for every relevant keyword by hand, individually set negative keywords, or analyse every bid. Like with other PPC management platforms, the purpose of software is to remove the time-consuming, tedious jobs you don’t really have time for. You only pay when someone clicks on your ad, hence the name pay-per-click (PPC). Google’s advertising platform lets advertisers bid on keywords, create ads including these keywords, and obtain a position on Google’s search results pages (SERPs). Additional resources What Google Ads software does

Google keyword manager